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A (Sales) Lesson from Talk Radio
"Imagine sharing this conversation with the world. What if we did radio? Wouldn't that be awesome?", I asked my long-time tennis training partner Neil…
Apr 1
•
Paul Gassée
25
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A (Sales) Lesson from Talk Radio
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March 2024
"Closing Time" Appearance
Have you ever wondered… How to decide when a particular outbound sales strategy is working? Or if you should cut and run? How to avoid the biggest…
Mar 18
•
Paul Gassée
15
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"Closing Time" Appearance
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The Greatest Cold Call I Ever Received
"Of course, we can schedule a call. But you need to send me your script because this cold call was too good." I told Dan McClain. Dan laughed, "You got…
Mar 11
•
Paul Gassée
17
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The Greatest Cold Call I Ever Received
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February 2024
The Time I Rang Steve Jobs' Doorbell
Steve Jobs' birthday was yesterday. I thought I'd remember him by recounting my only interaction with him, which happened close to 20 years ago.
Feb 26
•
Paul Gassée
25
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The Time I Rang Steve Jobs' Doorbell
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1
1% is All You Need
"That's it? That's all you need?" That's the reaction I get from founders when I tell them what success looks like in automated email outbound. I'll…
Feb 19
•
Paul Gassée
21
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1% is All You Need
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Self Mastery in Sales
I'm lucky to have bright friends. My buddy Charlie (that's "Charles" to you) is one of them. I'd even go as far as to qualify Charlie as shrewd. But…
Feb 12
•
Paul Gassée
35
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Self Mastery in Sales
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The Elegant Trick I Learned from a Prospect
"Here's a trick I came up with to book calls with my prospects. They're usually really hard to get a hold of because they're typically moving around…out…
Feb 5
•
Paul Gassée
32
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The Elegant Trick I Learned from a Prospect
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January 2024
The Biggest Outbound Sales Mistakes Founders Make
Episode 10
Jan 29
•
Paul Gassée
22
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The Biggest Outbound Sales Mistakes Founders Make
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The Biggest Outbound Sales Mistakes Founders Make
Episode 9
Jan 22
•
Paul Gassée
35
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The Biggest Outbound Sales Mistakes Founders Make
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The Biggest Outbound Sales Mistakes Founders Make
Episode 8
Jan 12
•
Paul Gassée
39
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The Biggest Outbound Sales Mistakes Founders Make
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The Biggest Outbound Sales Mistakes Founders Make
Episode 7
Jan 3
•
Paul Gassée
37
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The Biggest Outbound Sales Mistakes Founders Make
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December 2023
The Biggest Outbound Sales Mistakes Founders Make
Episode 6
Dec 14, 2023
•
Paul Gassée
11
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The Biggest Outbound Sales Mistakes Founders Make
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