Email is an ad unit (and other advanced tips for outbound)
paulgassee.substack.com
Several months back, I wrote about learnings I had garnered while building out outbound for Whitetruffle a few years ago, and with several of my consulting clients more recently. That first installment was meant for you to go beyond outbound best practices you probably read about online. The following is meant as a second chapter, weaving in even more advanced insights that weren’t included in the original.
Email is an ad unit (and other advanced tips for outbound)
Email is an ad unit (and other advanced tips…
Email is an ad unit (and other advanced tips for outbound)
Several months back, I wrote about learnings I had garnered while building out outbound for Whitetruffle a few years ago, and with several of my consulting clients more recently. That first installment was meant for you to go beyond outbound best practices you probably read about online. The following is meant as a second chapter, weaving in even more advanced insights that weren’t included in the original.